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Pier Goodmann
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In 1991, the Federal Communications Commission (FCC) enacted the Telephone Consumer Protection Act (TCPA). The FCC sought to protect consumers from unwanted telemarketing phone calls. The TCPA governs all telemarketing interactions, including phone calls, faxes, robocalls, and text messages. The TCPA requires solicitors, including politicians, to gain prior expressed consent from consumers before contacting them. Failure to comply could result in fines ranging from $500 to $1,500 per call or message sent.

Keeping up with the demands of running an effective political campaign can feel like spinning plates. TCPA and CTIA guidelines constantly evolve as new case laws and new communication technologies are introduced to the masses. That’s why our political SMS messaging experts have created free downloadable resources and videos to help keep your campaign in compliance. The TCPA Survival Guide offers 62 pages of essential information for any text message marketer. It includes topics such as:

In 1991, the Federal Communications Commission (FCC) enacted the Telephone Consumer Protection Act (TCPA). The FCC sought to protect consumers from unwanted telemarketing phone calls. The TCPA governs all telemarketing interactions, including phone calls, faxes, robocalls, and text messages. The TCPA requires solicitors, including politicians, to gain prior expressed consent from consumers before contacting them. Failure to comply could result in fines ranging from $500 to $1,500 per call or message sent.

Taking action on this issue

Keeping up with the demands

Keeping up with the demands of running an effective political campaign can feel like spinning plates. TCPA and CTIA guidelines constantly evolve as new case laws and new communication technologies are introduced to the masses.

01

The Politics of Selecting Decision Makers

Keeping up with the demands of running an effective political campaign can feel like spinning plates. TCPA and CTIA guidelines constantly evolve as new case laws and new communication technologies are introduced to the masses.

02

TCPA and CTIA guidelines constantly

Keeping up with the demands of running an effective political campaign can feel like spinning plates. TCPA and CTIA guidelines constantly evolve as new case laws and new communication technologies are introduced to the masses.

03

Effective political Selecting Decision Makers

Keeping up with the demands of running an effective political campaign can feel like spinning plates. TCPA and CTIA guidelines constantly evolve as new case laws and new communication technologies are introduced to the masses.

04

Components

In addition to the TCPA, political campaigns should also familiarize themselves with the Cellular Telecommunications and Internet Association (CTIA), which represents wireless carriers. The CTIA guidelines outline what advertisements for SMS messages must include. According to these guidelines, advertisements must include information such as data rates, where to access privacy policies and terms and conditions, and instructions for consumers to receive help or stop messages altogether. CTIA guidelines are not law, but political campaigns are at risk of being shut down by wireless carriers if they don’t follow these guidelines. 

In addition to the TCPA, political campaigns should also familiarize themselves with the Cellular Telecommunications and Internet Association (CTIA), which represents wireless carriers. The CTIA guidelines outline what advertisements for SMS messages must include. According to these guidelines, advertisements must include information such as data rates, where to access privacy policies and terms and conditions, and instructions for consumers to receive help or stop messages altogether. CTIA guidelines are not law, but political campaigns are at risk of being shut down by wireless carriers if they don’t follow these guidelines. 

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